Dietary Supplements Market, By Form(Tablets, Capsules, Liquid, Powders, Other), By Ingredients(Vitamin & Mineral, Amino acid, Omega 3 fatty acid, Herbs & Fiber, Other), By Application(Diabetics, Cardiac health, General health, Bone & joint health management, Energy and weight management) By End User(Adults, Geriatric, Pregnant, Women, Infants) Region (North America, Europe, Asia-Pacific, Middle East and Africa, and South America) — Market Size and Forecasting to 2030

The Global Dietary Supplements Market is projected to expand at a CAGR of XX during the forecast period. Dietary supplements add nutrients to the diet and lower the risk of health problems such as osteoporosis and arthritis. Dietary supplements comprise tablets such as capsules, gel tabs, extracts, liquid, powders. They consist of vitamins, minerals, fiber, amino acids, herbs, and other nutrients. Aged people need more nutrients than younger adults. The Dietary Guidelines for Americans, 2015-2020 provided guidelines for daily vitamins and mineral uptake for men and women of different ages. The global dietary supplements market has been increasing continuously around the world. Increasing awareness among people about dietary supplements creating more demand for all forms of dietary supplements over the globe.

Dietary Supplements Market Dynamics

Most high-income countries across Western Europe, the Americas, Australia, Japan, and the Middle East have more than 80% of the population live in urban areas. Thus there is rapid urbanization and a rise in disposable income. These factors along with increasing awareness regarding health issues expected to drive market growth. In addition, the rising prevalence of cardiovascular diseases and problems related to obesity is projected to propel the demand for dietary supplements for upcoming years. For instance, According to the published report of the World Health Organisation(WHO) 2018, there were 17.9 million cases of cardiovascular disease in 2018-19.

According to a published study of  UNICEF 2018, malnutrition is a universal issue and many countries are suffering. Moreover, every third of reproductive-age women are anemic, and 39% of the world’s adults are overweight or obese and each year around 20 million babies are born underweight. Dietary food provides essential supplements for the child. Thus, increasing obesity cases, rising malnutrition, and anemic conditions factors are considered as drivers to anticipate the growth of the dietary food supplement market over the forecasted period.

The US Food and Drug Administration(FDA) has distinct dietary supplements as products containing ‘dietary’ ingredients enabling better health. The market is providing dietary supplements for children to prevent malnutrition. Breastfeeding is encouraged over dietary supplements may restrain the demand for the market.

Encouraging e-commerce portals as a selling medium for the nutraceutical supplements and exclusive offers, cash on deliveries features providing better excess to the dietary suppliers with better opportunities. These factors are providing better opportunities for the market.  The US Food and Drug Administration(FDA) obligatory numerous guidelines regarding the labeling of food supplements as well as product quality. These are certain key challenges for the dietary food Market.

Dietary Supplements Market Segmentation

The global dietary food supplement market is segmented based on the form of dietary supplements, ingredients of dietary supplements, application of dietary supplements, end-use, and distribution channel. The market is further segmented based on regional analysis compromising North America, Latin America, Europe, the Middle East, and Africa, Asia, and the Pacific region.

Dietary supplements are further segmented based on the ingredients they have. They are comprised of vitamins & minerals, amino acids, omega 3 fatty acids, herbs, and fibers. For instance, they are used in sports drinks and baby nutrition products. etc. These items are required to discover more applications among working experts and sports competitors. In addition, the market is the further segmented application they have. Diabetics, general health, cardiac health, bone & joint health, Energy, and weight management are some of the applications dietary food supplements have. Based on these applications, the demand continues to rise. Dietary food supplements are provided on the basis of end-users. It comprises Adults, Geriatric, Pregnant women, Infants.

Based on Form of Dietary supplements

The forms of dietary supplements consist of tablets, capsules, powders, liquids, and others.  Tablet is the most utilized kind of dietary supplement in terms of cost adequacy and simple packaging methods. Tablets are profoundly favored form due to their all-inclusive shelf life.

Based on Ingredients of Dietary supplements

Vitamine is the significantly utilized element for the development of dietary supplements, representing bigger of an all-out piece of the pie in 2019 as a result of its capacity to extracted from kidneys

Based on the Applications of Dietary supplements

The rising prevalence of diabetics responsible for more demand for dietary supplements among the geriatric population. According to the report published in 2020 CDC’s (Centers for Disease Control), there are 34.2 million diabetic cases in the world.  Thus, this segment is expected to grow for the given forecasting period.

Based on End-User

Dietary supplements have more demand by the end-user due to increasing awareness. Thus this segment is expected to grow over the forecasted period.

End-Use Analysis

End users are segmented based on demand for dietary supplements in a different form. Increasing obesity problems in Adults, rising child malnutrition cases over the world, and rising geriatric population responsible for the growing demand for dietary supplements. For instance, according to the World Health Organisation(WHO), Moat of the world’s population in countries suffering due to overweight and obesity.

Over 340 million children and adults aged between 5-19  suffering the problem of obesity and overweight.  Moreover, there were 38 million children were overweight in 2019. Thus, the demand for dietary supplements is rising. Prevalence of diabetics cases providing more demand for the dietary supplements.is expected to grow over the forecasted period.

Regional Analysis

The dietary supplements market has been studied for North America, Europe, Asia Pacific, South America, and the Middle East & Africa. Among all, the Asia Pacific region is expected to lead the Organic solvents market during the forecast period. The rising demand from emerging economies, such as China and India. North America and Europe have many cases of obesity and they have a large geriatric population.

Furthermore, increasing awareness regarding the consumption of proteins for maintaining muscle mass and nutrition levels among adults in developed countries including the U.S. and Canada is expected to increased demand over the upcoming years. Development in the retail sector in rising markets including India, Indonesia, China, and Malaysia is providing support and promote investments. Besides, government initiatives are expected to boost regional demand over the forecast years.

Rising protein consumption in developed countries, such as France and the U.K. is projected to endorse the applications of amino acids for the production of dietary supplements. Furthermore, rising sales of multivitamins, vitamins B, and C in light of their increasing approval among the working population is expected to have a strong impact on the growth in the near future.

Competitive Analysis

Global dietary supplements include the leading players such as Sanofi, Herbalife, Pfizer, Abbott, Bayer AG, GlaxoSmithKline, and Merck. The dietary supplement market showcase wide scope, thinking about the current organizations. With predominant FDA guidelines, the main players have an upper edge and keep on ruling the market. Additionally, the major worldwide players have geographical reach and high brand awareness among buyers, which gives them an advantage.

Key Developments in Dietary Supplements Market

  • In 2018, GlaxoSmithKline plc has signed an agreement with Pfizer Inc to join their consumer health businesses to introduce a new world-leading Joint Venture. The Dietary supplement market has been more beneficiated due to this joint venture. It is responsible for boosting dietary products with a market share of 7.3 in all key geographies, including the US and China.
  • In February 2017, Glanbia acquired “Body & Fit” in the Netherlands, a leading organization in “direct to consumer” (DTC) online branded business focused on nutrition and dietary supplements. Body & Fit has a consumer base is largely in Germany and France. The product portfolio offers herbs-based Dietary supplements to end-use in the natural, online, food, drug, and mass channels.

Market Segmentation

By Form

  • Tablets
  • Capsules
  • Liquid
  • Powders
  • Other

By Ingredients

  • Vitamin & Mineral
  • Amino acid
  • Omega 3 fatty acid
  • Herbs & Fiber
  • Other

By Applications

  • Diabetics
  • Cardiac health
  • General health
  • Bone & joint health management
  • Energy and weight management

By End-User

  • Adults
  • Geriatric
  • Pregnant
  • Women
  • Infants

By Region

North America Dietary Supplements Market

  • North America, by Country
    • The U.S.
    • Canada
    • Mexico
  • North America, by Form
  • North America, by Ingredients
  • North America, by Application
  • North America, by End user

Europe Dietary Supplements Market

  • Europe, by Country
    • Germany
    • Russia
    • The U.K.
    • France
    • Italy
    • Spain
    • The Netherlands
    • Rest of Europe 
  • Europe, by Form
  • Europe, by Ingredients
  • Europe, by Application
  • Europe, by End User

Asia-Pacific Dietary Supplements Market

  • Asia-Pacific, by Country
    • China
    • India
    • Japan
    • South Korea
    • Australia
    • Indonesia
    • Rest of Asia-Pacific 
  • Asia-Pacific, by Form
  • Asia-Pacific, by Ingredents
  • Asia-Pacific, by Application
  • Asia-Pacific, by End User

Middle East and Africa Dietary Supplements Market

  • Middle East and Africa, by Country 
    • UAE
    • Saudi Arabia
    • Qatar
    • South Africa
    • Rest of Middle East and Africa
  • Middle East and Africa, by Form
  • Middle East and Afirca, by Ingredients
  • Middle East and Africa, by Application
  • Middle East and Africa, by End User

South America Dietary Supplements Market

  • South America, by Country 
    • Brazil
    • Argentina
    • Colombia
    • Rest of South America
  • South America, by Form
  • South America, by ingredients
  • South America, by Application
  • South America, by End User

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