Digital content creation Market, By Device (Hardware (Cameras, Headset, and Microphones), Software T

Published Date: May 2020 | Report Code : IT2067505

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Digital content creation Market, By Device (Hardware (Cameras, Headset, and Microphones), Software Tools), End Use (IT and Telecom, Manufacturing, Government, Healthcare, Education, Retail, and Media and Entertainment), Application (Marketing, Advertisement, and Analytics/ Consumer Insights) And By Region (North America, Europe, Asia Pacific, Middle East & Africa, and South America) – Market Size & Forecasting To 2028

COVID-19 Impact : Our team has been closely monitoring the current developments to identify the potential impact of COVID-19 on stakeholders and business processes across the value chain of industries. A special section about COVID-19 will be covered with the report to help companies in defining sustainable strategies.

Report Code : IT2067505

Status : Published May 2020

The Global Digital Content Creation Market was valued at USD 12.65 billion in 2019 and is projected to raise at a CAGR of 16.96% during the forecast period.

The digital content creation is integration of information and forming ideas from any media and contexts and present it in different forms such as text, audio, video, graphics, graphic, and images with number of benefits like huge return on investment (ROI), easy to measure and adjust, low-cost operation, brand expansion, easy to segment, and goal targeting. Digital content creation offers application in providing authoring, publishing, and distributing digital content to the user. The factors such as growing importance of enterprises on customer engagement and significant advertisement through the Internet along with it also assists in low-cost operation, huge return on investment (ROI), easy to measure and adjust, brand expansion. Such factors are expected to enhance the digital content creation market size during the forecast period.

Key Factors Impacting the Growth of Digital Content Creation Market:

  • Rapid increase in usage of social media applications
  • Integration of cloud technology with the media & entertainment industry
  • Growth in IT investments, emergence of AI and implementation of cloud computing

The digital content creation market segmentation is based on device, end use, application, and region.

Device Outlook:

Based on the device segment, the market has been further sub segmented into hardware (cameras, headset, and microphones), and software tools. In terms of value the hardware segment held the largest market share in 2019, this is due to the high price of hardware compared to software tools.

End Use Outlook:

On the basis of end use segment, the market is further sub segmented into IT and telecom, manufacturing, government, healthcare, education, retail, and media and entertainment. The IT and telecom segment with highest penetration of digital content creation is expected to maintain the dominance in the global digital content creation market during the forecast period. The companies such as Apple Inc., Google LLC, Facebook, Reliance Jio, and other IT and telecom companies are highly focussing in the investment for digital content creation to enhance its customer base from the digital platform.

For Application Outlook:

Based on application, the digital content creation market has been segmented into marketing, advertisement, and analytics/ consumer insights. In 2019, the market is primarily lead by the marketing segment. The high demand for the digital content creation in the marketing application and the heavy investment from the leading public and private companies in the marketing procedures to enhance the brand value are further drive the growth in the global digital content creation market during the forecast period.

Regional Outlook:

On the basis of regions, the global digital content creation market has been segmented by North America, Western Europe, Eastern Europe, Asia Pacific, Middle East, & Rest of the World. The North America region includes countries like US, Canada, and Mexico. Western Europe region includes countries like Germany, UK, France, Italy, Spain, and others. Eastern Europe region includes countries like Russia, Turkey, and others. Asia Pacific region includes countries like China, Japan, India, South Korea, Australia, and others. The Middle East region includes countries like UAE, Saudi Arabia, Qatar, Iran, and others. Rest of the World includes South America and Africa.

North America held the largest market global digital content creation market during the forecast period market share in 2019, and expected to maintain its dominance through the forecast period, this is due to the a robust technological advancement and increasing application of content creation tools in numerous end-users such as media and entertainment sector combined with the acceptance and penetration of digital content creation tools and services, and substantial application of digital content creation tools in different end-use segments. Furthermore, increasing government concentration towards the development of digital infrastructure in the country, for instance in 2018, the government of united states announced more than US$ 45 million to digital infrastructure development projects and tis is expected to further fuel the growth of the digital content creation market in this region during the forecast period.

Asia Pacific region is expected to register highest growth rate during the forecast period. This growth is majorly driven by the ongoing investments in development of strong internet infrastructure and digital technology in this region.

The report analyzes factors affecting the digital content creation market from both demand and supply side and further analyses market dynamics affecting the market during the forecast year such as driver, restrain, opportunities and future trends. The report also provides comprehensive Porter’s model analysis on the digital content creation market for all six regions namely; North America, Western Europe, Eastern Europe, Asia Pacific, Middle East and the Rest of the world.

Competitive Landscape

Major companies in the global digital content creation market are investing in research and development. Key market players are majorly investing in new compositions and product developments to increase their respective markets shares. Major companies operating in the market include Acrolinx GmbH, Adobe Systems Incorporated Aptara Inc., Corel Corporation, Integra Software Services Pvt Ltd., MarketMuse, Microsoft Corporation, Quark Software,  Trivanties.,  Apple, Avid Tool,  Magic GmbH, Activision Blizzard, Amazon.com, Bloomberg,  CBS, Comcast, Deezer, DIRECTV, Dish Network, Electronic Arts, Google, Alibaba, Baidu, Tencent,  Verizon, Sina, Facebook., and among others.

This report also includes the profiles of key digital content creation market companies along with their SWOT analysis and market strategies. In addition, these competitive landscapes provide a detailed description of each company including future capacities, key mergers & acquisitions, financial overview, partnerships, collaborations, new product launch, new product developments, and other latest industrial developments.

Key Developments in Digital Content Creation Market:

  • In 2017, Acrolinx GmbH, provider of AI software for enterprise content creation acquired the Genui GmbH a private investment firm established by a group of exceptional entrepreneurs, the GENUI entrepreneurs, and investment professionals to accelerate Acrolinx’s continued global expansion and market leadership.
  • In 2016, Magisto, the popular smart video storytelling application an extension of its platform, Magisto for Business to offer rich control to the user and dramatically increasing the usability of the finished movie for business.

What Does This Report Provide?

This report provides a detailed understanding of the global digital content creation market from qualitative and quantitative perspectives during the forecast period. The report also provides dynamic indicators with potential impact on the market during the forecast period and an in-depth analysis of the leading companies operating in the market.

Market Segmentation:

By Device

  • Hardware
    • Cameras
    • Headset
    • Microphones
  • Software Tools

By End Use

  • IT and Telecom
  • Manufacturing
  • Government
  • Healthcare
  • Education
  • Retail
  • Media and Entertainment

By Application

  • Marketing
  • Advertisement
  • Analytics/ Consumer Insights

By Region:

  • North America Digital Content Creation Market
    • By Country (US, Canada, Mexico)
    • By Device
    • By End Use
    • By Application
  • Europe Digital Content Creation Market
    • By Country (Germany, Russia, UK, France, Italy, Spain, Rest of Europe)
    • By Device
    • By End Use
    • By Application
  • Asia Pacific Digital Content Creation Market
    • By Country (China, Japan, India, South Korea, Australia, Rest of Asia Pacific)
    • By Device
    • By End Use
    • By Application
  • Middle East & Africa Digital Content Creation Market
    • By Country (UAE, Saudi Arabia, Qatar, South Africa, Rest of Middle East & Africa)
    • By Device
    • By End Use
    • By Application
  • South America Digital Content Creation Market
    • By Country (Brazil, Argentina, Colombia, Rest of South America)
    • By Device
    • By End Use
    • By Application

Reasons to Buy This Report:

  • Market size estimation of the digital content creation market on a regional and global basis
  • Unique research Usage for market size estimation and forecast
  • Profiling of major companies operating in the market with key developments
  • Broad scope to cover all the possible segments helping every stakeholder in the market

Customization:

  • We provide customization of the study to meet specific requirements:
  • By Segment
  • By Sub-segment
  • By Region/Country

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