Global Graphic Film Market, By Film Type (Translucent, Opaque, Transparent, Reflective, Others), By

Published Date: | Report Code : PK1915577


The Graphic Film Market is projected to register high demand during the forecast period with increasing demand from major end-use industries such as Promotional & Advertisement, Automotive, Industrial, Branding, and Others during the forecast period. 

A graphic film can be defined as a variation of polymer films that are polyprolene, polyvinylchloride, polyethylene, etc. Graphic films are used in the automotive and advertising industries for making promotional banners and vehicle coaters. The rising trend of promotion in the E-commerce sector is fueling the demand for graphic films. The use of graphic films for promotion and advertising as well as marketing is driving the graphic film market.

Segment Analysis:

The global graphic film market has been segmented on the basis of printing technology into rotogravure, flexography, digital, and others. Based on end user, the market has been segmented into branding, automotive, promotional & advertisement, industrial, and others.

Key Factors Impacting Market Growth:

  • Increase in demand for bioplastic polymers
  • Growth in demand for wrap advertisements
  • Low installation and maintenance costs

Regional Analysis:

The graphic film market by region has been segmented by North America, Western Europe, Eastern Europe, Asia Pacific, Middle East, and Rest of the World. North America, Western Europe, and Asia Pacific are estimated to be major regions for the graphic film market during the forecast period. The high growth of supply chain activities to cater various industries and development of packaging solutions is key to the growth of the graphic film market in this region. In addition to this development of cold chain systems to cater perishable goods and government regulations on packaging waste disposal is also governing the demand for the graphic film market in this region. Major industries in these regions are estimated to be promotional & advertisement, automotive, industrial, branding, and others. The Asia Pacific amongst this with increasing trade activities and industrial growth is estimated to be one of the fastest-growing markets during the forecast period. Middle East region promises a strong market potential during the forecast period. The diversification of economic activities leading to industrial growth is key to the demand for the graphic film market in this region. South America and Africa are emerging regions in terms of market demand during the forecast period.

Companies Covered: Innovia Films, Avery Dennism, KPMF Limited, Achilles USA, The Griff Network, HEXIS S.A., Dunmore, KPMF Limited, Constanta, Charter NEX, and Graphics Limited…

Market Segmentation:

By Film Type:

  • Translucent
  • Opaque
  • Transparent
  • Reflective
  • Others

By Polymer:

  • Polyethylene (PE)
  • Polyproylene (PP)
  • Polyvinylchloride (PVC)
  • Others

By Printing Technology:

  • Rotogravure
  • Flexography
  • Digital and offset

By End-Use Industry:

  • Promotional & Advertisement
  • Automotive
  • Industrial
  • Branding
  • Others

By Region:

  • North America
    • By Country (US, Canada, Mexico)
    • By Film Type
    • By Polymer
    • By Printing Technology
    • By End-Use Industry
  • Western Europe
    • By Country (Germany, UK, France, Italy, Spain, Rest of Western Europe)
    • By Film Type
    • By Polymer
    • By Printing Technology
    • By End-Use Industry
  • Eastern Europe
    • By Country (Russia, Turkey, Rest of Eastern Europe)
    • By Film Type
    • By Polymer
    • By Printing Technology
    • By End-Use Industry
  • Asia Pacific
    • By Country (China, Japan, India, South Korea, Australia, Rest of Asia Pacific)
    • By Film Type
    • By Polymer
    • By Printing Technology
    • By End-Use Industry
  • Middle East
    • By Country (UAE, Saudi Arabia, Qatar, Iran, Rest of Middle East)
    • By Film Type
    • By Polymer
    • By Printing Technology
    • By End-Use Industry
  • Rest of the World
    • By Region (South America, Africa)
    • By Film Type
    • By Polymer
    • By Printing Technology
    • By End-Use Industry

Reasons To Buy This Report:

  • Market size estimation of the global graphic film market on a regional and global basis
  • Unique research design for market size estimation and forecast
  • Profiling of major companies operating in the market with key developments
  • Broad scope to cover all the possible segments helping every stakeholder in the market


We provide customization of the study to meet specific requirements:

  • By Segment
  • By Sub-segment
  • By Region/Country

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